If you’re evaluating data services, you’ve likely seen the terms “data appending” and “data enrichment” used interchangeably. They’re not the same thing—and understanding the difference helps you choose the right solution.
If you have a list of DSO names but lack contact information, appending adds emails, phone numbers, and decision-maker names to your records.
If you already have contact records but they're outdated—wrong titles, old email addresses, people who've left the company—enrichment refreshes those records with current, verified information.
Most organizations need both. Your CRM likely contains a mix of incomplete records and stale data. Dynamic Data Solutions offers healthcare data enrichment and appending services tailored specifically for companies targeting dental support organizations and group eyecare practices.
Our dental contact enrichment service transforms outdated records into actionable intelligence through a systematic process:
We start by taking your existing data and analyzing record quality. We identify which contacts are likely outdated based on age, bounce history, and organizational signals—such as DSOs that have undergone acquisitions or leadership changes.
Next, we match your records against our verified DSO DataCONNECT and Eye DataCONNECT databases. We cross-reference names, titles, companies, and contact details to identify discrepancies between your data and our current intelligence.
Finally, we update your records with verified information. You receive enriched data reflecting current organizational structures, accurate titles, and working contact details—ready to import back into your CRM or marketing platform.
The result: higher deliverability, fewer bounces, and outreach that reaches real decision-makers instead of dead ends.
Verification is the foundation of everything we do. Our data verification services confirm the accuracy of contact records before you invest time and resources in outreach.
identifying invalid addresses before they damage your sender reputation.
confirming that the "VP of Operations" in your CRM still holds that role and hasn't moved to a different organization.
ensuring practice locations are correctly mapped to their parent DSO or group, especially important in a market with frequent acquisitions.
flagging records that haven't been confirmed within our twice-monthly verification cycle.
Our data verification services can be applied to your existing database as a standalone project or bundled with enrichment and appending for comprehensive data hygiene.
Consider healthcare data enrichment if any of these situations apply:
Your email bounce rates have climbed above 5%, signaling widespread data decay in your contact lists.
You purchased a contact list more than six months ago and haven’t validated it since.
Your sales team reports that contacts have wrong titles, have left their companies, or aren’t responding to outreach that previously worked.
You’re planning a major campaign—product launch, event promotion, recruiting push—and can’t afford to waste it on stale data.
The dental and eyecare industries experience significant churn due to acquisitions, consolidations, and leadership transitions. If your data doesn’t reflect those changes, your outreach suffers.
Generic enrichment vendors treat healthcare contacts like any other B2B data. We specialize in dental support organizations and group eyecare practices.
Our enrichment services draw from the same verified databases powering DSO DataCONNECT and Eye DataCONNECT—intelligence trusted by 300+ clients in the dental and eyecare space. When we enrich your records, we’re matching against current, verified contacts updated twice monthly.
With 40+ years of dental industry experience and partnerships with ADSO and AADGP, we understand the nuances of this market in ways generic data providers simply can’t.
Dynamic Data Solutions
Partner
National Sales Manager
Partner
I’m ready to learn how I can tap into this rapidly expanding market.
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